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URL Love It comparing two dated snapshots of a homepage
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A promotion changed.
URL Love It comparing real snapshots of the Glossier homepage, Oct 14 and Oct 15: the Holiday Gift Shop hero replaced by a Surprise Sale

The same URL.
A different offer

“Holiday Gift Shop.” →“Surprise Sale.”

The Glossier homepage hero went from The Holiday Gift Shop to Take 20% off all Best Sellers
Hero offer changed ✓

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